AI Insights · Timothy · January 2025
Top 5 Beauty Retail Apps in France Q4 2024 Performance
Explore the download and active user trends of France's top beauty retail apps on a unified platform in Q4 2024, with data from Sensor Tower.
In the fourth quarter of 2024, the top beauty retail apps in France showcased diverse performance trends on a unified platform, as reported by Sensor Tower.
SEPHORA - Maquillage, Parfum saw a notable increase in weekly downloads, peaking at approximately 66.8K in late November. The app's weekly active users also experienced a significant rise, reaching close to 950K in the same period.
Beauteprivee - Ventes privées maintained a steady growth in downloads, culminating in 18.5K at the end of November. Weekly active users rose consistently, peaking at around 200K in early December.
Nocibé demonstrated a gradual increase in downloads, with numbers reaching 14.8K by late November. Active users showed a positive trend as well, peaking at approximately 129K mid-December.
Rituals Home & Body Cosmetics experienced a moderate rise in downloads, peaking at 14.1K in the week before Christmas. Active users increased to about 32K in the same timeframe.
Yves Rocher : beauté & makeup saw fluctuating download numbers, with a peak of 18.8K at the start of the quarter. Active users remained relatively stable, reaching 62K by the end of December.
These insights provide a glimpse into the dynamic landscape of beauty retail apps in France. For more detailed analytics, visit Sensor Tower.